SES Astra

Role: design

SES Astra owns and operates the Astra series of satellites that provide television and radio channels to households throughout Europe. The project involved redesigning their dull, text-heavy consumer site to make it more user friendly and relevant to consumers.

This was primarily done by providing more useful resources, like Channel Guides and TV Listings as well as instructions to help with installing your own dish, something German DIY enthusiasts are particularly keen to do.

All these sections were styled in way that reflected Astra’s branding, but added brighter colours, more dynamic imagery and a more consumer like approach to typography.